Art Direction
Creating the concept is one thing, carrying it out to produce a final product is another. I thrive in the process of both and love infusing my personal eye to make the best possible outcome. Here you’ll find a selection of projects that I have styled and art directed.
Princess Compacts
As the person responsible for creating the marketing campaign for these compacts, I conceptualized and executed a unique photoshoot for each compact. This involved sourcing props and set decorations to create impactful images that would capture the essence of each character.
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I Love Lucy Compact
Key photography made for the collection launch of the Besame Cosmetics I Love Lucy licensed collection.
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Decades of Fragrance
A fun concept for a fragrance launch, this campaign was created to show customers the notes of each fragrance.
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Cream Rouge Swatches
Created for the key photography of rouge, I was taken with creating a clean aesthetic while still showcasing the product.
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Cream Rouge Flatlay
Made to invoke the scent and call back to the shade name, this rouge image required styling of fresh fruit.
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Powder Rouge Flatlay
Made for the launch of 3 new powder rouge shades, I was tasked with styling visually interesting swatches that not only caught the eye, but served as a color reference for customers.
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Cake Mascara Product Shot
Deceptively simple, I was tasked with styling this core product to show off the contents of the unit carton.
